World’s first Internet sign language campaign launched

Date: 17 March 2006
SignPost

The world's first campaign in sign language - designed and produced by ITV - has been launched on the Internet. BT commissioned ITV's award-winning SignPost team to create the ground-breaking sign campaign to promote the benefits of broadband to the deaf community.

The telecom company asked SignPost to create a special website in British Sign Language to promote the take-up of broadband.

The website explains in BSL why broadband is particularly helpful to sign language users. And it asks the sign community for its views on how BT can develop other BSL access.

You can view the campaign here. (EITI is not responsible for the content of external Internet sites.)


Related links

EITI is not responsible for the content of external Internet sites.

SignPost homepage

ITV homepage